Husband and wife team Aaron and Phoebe created Woohoo after their search for a natural deodorant that didn’t irritate went around in circles and they couldn’t find anything that suited. They decided to create their own and after a few trials and unfortunate fails found the perfect balance of ingredients and Woohoo was born. Their 100% natural deodorants are made by them, in Newcastle NSW and their packaging is compostable and plastic free!